I feel your pain on this one. Although it’s become so much easier to create and send out email newsletters using tools like Mailchimp, Mailmunch, Convertkit and Drip, it’s still quite fiddly to look through all the specs, work out the pricing (do I pay per list or per subscriber?) and then look at the best way to integrate the email sign-up form into your site. Do you use a pop-up after 5 seconds, a static sign-up box, a pop-up that triggers when someone leaves the site or do you go all in and have custom chat pop-ups per pages (thanks Intercom)…
So many options and for those who are so overwhelmed with email marketing that they do nothing, take a minute to check out the free TinyLetter app. It’s lightweight, quick to set up and the design is lovely. I’d recommend that you add it as a link from your current WordPress blog (linking to the email newsletter sign up page) and write on a regular basis of once per month to get started. Once you hit 3 months, see if you’d like to go fortnightly then perhaps weekly. If you’ve got enough content to deliver weekly value to customers, you’ve come a long way towards sorting out your email marketing. Next step might be to power-up and change your email software but, for now, start slow, find your written voice and high-five yourself for getting going!
Most common email marketing programs that my clients use:
– Mailchimp for regular campaigns
– Drip for educational newsletter campaigns
– Convertkit for custom WordPress opt-in email boxes
Further details of question I’m thinking of creating a Microsoft Access Data Base to record site records for field inspections. Is this the best option? Each Field Site item with have: Location description Location details Provide for linking to site maps Allow for 100 sites Each site item will have: A drop down Description A …
Ensure you’re capturing client information in an engaging way so you don’t lose customer leads. Make your online forms an integral part of your sales process. We offer the following lead generation forms (customised to suit your needs): Health insurance quote form Mailing list sign up form Online mortgage application form Vendor contact information form …
I was providing some consulting to a growing toy company last week and loved working with a passionate owner, keen to try new things and streamline their processes. The main takeaways were: Start with a set distribution model but be open to defending your area position but adopting new channels. The owner was fixed on …
This is the default text shown when someone completes a standard, partially-configured website form. To change it means you have to click through a few tabs and find what text to update. Does it ever matter that someone sees this? Consider the customer journey from when they read some of your social media posts then …
I hate email marketing but want to publish a free newsletter
I feel your pain on this one. Although it’s become so much easier to create and send out email newsletters using tools like Mailchimp, Mailmunch, Convertkit and Drip, it’s still quite fiddly to look through all the specs, work out the pricing (do I pay per list or per subscriber?) and then look at the best way to integrate the email sign-up form into your site. Do you use a pop-up after 5 seconds, a static sign-up box, a pop-up that triggers when someone leaves the site or do you go all in and have custom chat pop-ups per pages (thanks Intercom)…
So many options and for those who are so overwhelmed with email marketing that they do nothing, take a minute to check out the free TinyLetter app. It’s lightweight, quick to set up and the design is lovely. I’d recommend that you add it as a link from your current WordPress blog (linking to the email newsletter sign up page) and write on a regular basis of once per month to get started. Once you hit 3 months, see if you’d like to go fortnightly then perhaps weekly. If you’ve got enough content to deliver weekly value to customers, you’ve come a long way towards sorting out your email marketing. Next step might be to power-up and change your email software but, for now, start slow, find your written voice and high-five yourself for getting going!
One reply to “I hate email marketing but want to publish a free newsletter”
Generous Work Team
Most common email marketing programs that my clients use:
– Mailchimp for regular campaigns
– Drip for educational newsletter campaigns
– Convertkit for custom WordPress opt-in email boxes
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This is the default text shown when someone completes a standard, partially-configured website form. To change it means you have to click through a few tabs and find what text to update. Does it ever matter that someone sees this? Consider the customer journey from when they read some of your social media posts then …