What is web scraping & how would I use it?

If you’ve ever had the task of copying & pasting information from a website, you’ll appreciate the benefits of using a web scraper. 
  • A web scraper is software that collects data from a website in a structured way. 
I’ll use an example to explain:
  • You want to create a list of all the plumbers in your area so you visit a local directory website, search fro your area then copy the website URL into your web scraping tool. Within minutes, you’ll have an Excel table with the plumber name, address, phone number etc

Is this useful for my business?

Using a website scraping tool is useful for:
  • Collecting customer contact lists
  • Doing competitor research
  • Compiling reports from directory websites i.e. real estate, services etc
  • Downloading product information for use in research or on your own website 

What tools should I use?

Got questions? Let me know.

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